The revenue generated by a business through the sale of its products or services.
Expenses that are incurred regularly and are associated with generating income. These expenses aim to acquire immediate and necessary products or services to sustain and maintain regular business operations. They have several subtypes but are typically categorized into two main types: cost of sales and operating expenses.
The fifth block of the business model canvas. It refers to the different sources of income that a business generates from selling goods, offering services, or a combination of both. These income sources may take different forms, such as recurring revenue, transaction-based revenue, project-based revenue, or a combination thereof, depending on the nature of the organization's business activities. It shows how income is generated and the willingness of each customer segment to pay for it. It's essential to identify each potential revenue stream for each customer segment.
A methodological way of strategic thinking, which inovlves analysing strengths, weaknesses, opportunities and threats of an organization.